About the author

Greg Fulton

Greg joined the AdRoll team in 2008, and has held roles in Ad Ops and Product Management. As the head of Product, Greg focuses on opportunity assessment and strategy. But he isn't afraid to get his hands dirty on an individual feature or put his foot in his mouth in the occasional sprint planning session. A disciple of the Marty Cagan product methodology, Greg attempts to represent the voice of the customer in every interaction. When not holed up at the AdRoll HQ, Greg spends his time as an avid surfer, skier, and mountain biker. "Avid" means mediocre right?


Cross-Device Retargeting on Facebook Now Open to All

Retargeting Across Devices Just Got Easier

Out With the Old, In With the New Dashboard

Actionable Analytics: An Essential Concept for Driving Conversion

AdRoll Enhancements: Best in Class Retargeting Features

AdRoll Enhancements: Self Aware Buy Flow!

AdRoll Enhancements: Resurrection of the Product Blog

roll with me…

iab Member