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Where in the World is AdRoll?

Where in the World is AdRoll?

Where in the World is AdRoll?

We’ll be rollin’ through several conferences this month and would love to chat with you. Drop us a line if you’ll also be in the area! Mountain Travel Symposium | 4/7-4/13 | Westin Snowmass Conference Center, Snowmass, Colorado Marketo Summit | 4/8-4/10 | Hilton Union Square,...

AdRoll Launches Retargeting on Google Glass

AdRoll Launches Retargeting on Google Glass

AdRoll Launches Retargeting on Google Glass

AdRoll, the exclusive retargeting partner on Google Glass, is happy to announce EyeRoll. This groundbreaking new product is designed to account for the inevitable shift from smartphones and laptops to a world where the majority of our computing needs are met by eyeglasses. EyeRoll works...

5 Spring Cleaning Tips for Your SEO

5 Spring Cleaning Tips for Your SEO

5 Spring Cleaning Tips for Your SEO

Today’s post comes from Gracelyn Tan. Spring may not be here quite yet, but it’s never too early to get a head start on spring cleaning, especially in terms of SEO. Since SEO changes take time to show results, making the changes now ensures that...

We’re Retargeting You: A Look at Our Retargeting Campaigns

We're Retargeting You: A Look at Our Retargeting Campaigns

We’re Retargeting You: A Look at Our Retargeting Campaigns

Well, when you’re a retargeting company, retargeting is THE most important marketing channel you have. If you’ve visited our site in the past, you’ve, more than likely, seen our own retargeting in action. Over the past couple of years, retargeting has emerged as an important...

The Secrets to Startup Staffing Success

The Secrets to Startup Staffing Success

The Secrets to Startup Staffing Success

Throughout my career, I have had the honor to work with innovative, fast-paced and industry-disrupting companies that have attracted some of the best talent around the world. When I was given the opportunity to build AdRoll’s internal recruitment machine, I jumped at this chance last...

Ad Hacking for Startups

Ad Hacking for Startups

Ad Hacking for Startups

Before we head out to SXSW, we thought we’d chat with our fellow panelists to see what they view as the biggest opportunities and challenges specifically for smaller companies that are just getting started and don’t have big budgets or agencies. If you’re in Austin next...

The Rules of Live Chat

The Rules of Live Chat

The Rules of Live Chat

You do not chat about live chat. You DO NOT chat about live chat. If someone says “stop” or goes silent, or leaves their computer, the chat is over (usually). No slang. No abbreves. Mind your grammar – you’re representing your company. Share positive and...

Where in the World is AdRoll?!

Where in the World is AdRoll?!

Where in the World is AdRoll?!

We’ll be rollin’ through several conferences this month and would love to chat with you! Drop us a line if you’ll also be in the area! Local Online Advertising Conference | Date: 3/4 – 3/5 | Location: Grand Hyatt New York, New York City, NY MivaCon | Date: 3/6 –...

Aaron Bell Named 40 Under 40 by SF Business Times

Aaron Bell Named 40 Under 40 by SF Business Times

Aaron Bell Named 40 Under 40 by SF Business Times

Typically, when AdRoll takes home an award, our CEO, Aaron Bell, takes to the blog to congratulate the hard-working team here at ShangRolla and to thank our loyal customers who make it all possible. However, because he’s the one taking home the award today, I’m...

Digging Deeper into our Infographic Data

Digging Deeper into our Infographic Data

Digging Deeper into our Infographic Data

Revisiting our Facebook Exchange v. standard web retargeting research Facebook Exchange (FBX) was quite possibly the most significant announcement in the online advertising world last year. Fast forward six months, and we now have over 700 customers running ads on FBX — more than half...

Big Apple, Big Plans

Big Apple, Big Plans

Big Apple, Big Plans

Announcing ShangRolla East  It’s been a year since I joined AdRoll from Google to help scale the sales organization, and what a year it’s been! We’ve more than quadrupled our top-notch sales and account management team by adding talent from the likes of Google, Facebook,...

Leveraging Behemoths: Standard Web Retargeting vs. Facebook Exchange (FBX)

Leveraging Behemoths: Standard Web Retargeting vs. Facebook Exchange (FBX)

Leveraging Behemoths: Standard Web Retargeting vs. Facebook Exchange (FBX)

How does standard web retargeting stack up against Facebook Exchange (FBX)? CLICK ON INFOGRAPHIC TO EXPAND Facebook Exchange (FBX) was, without doubt, the hottest thing that launched in online advertising in 2012. It opened up Facebook’s massive audience and ad inventory to programmatic buying, specifically...
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