Thought Piece

11 Ways Valentine’s Day Affects Ad Performance

At AdRoll, we’re pretty passionate about performance marketing. Because of this, we wanted to know more about Valentine’s Day campaigns than simply which demographic buys the most chocolate! The AdRoll EMEA office took a deep dive into the pool of love to find out how...

6 Key Takeaways from Web Summit 2016

Last week the AdRoll EMEA Marketing team descended into Lisbon to soak up all that Web Summit 2016 had to offer. Here are our key takeaways from the talks we attended and the conversations we took part in.  1. Lisbon is amazing Having decided to...